Social media and paid traffic for agencies and companies, made by a designer. Posts come out of the brand design system, the client approves, and Jaime posts straight to your profile.

chaves.design/jaime
  • CHAVES
  • Buena Vista
  • Auto Forte
  • Fort Motos
  • Agro Forte
AaBricolage Grotesque
  • Background
  • Image
  • Text
  • Logo
TO APPROVEAPPROVEDApprove
@agencia_buenavista
October report
OrganicPaid
Reach
Engagement
Conversations

The brand design system is already in Jaime: colors, fonts and logo.

The post starts from the template, with text, image and logo layers.

The client opens their own link and approves or asks for changes.

The post is scheduled and goes straight to the brand profile.

Organic and paid in the same monthly report.

It all starts with design made by people.

A designer creates the brand identity, it becomes a design system, and Jaime builds the posts from it. No generic templates.

Identity

The client's brand drawn by a designer: logo, colors and typography.

Design system

The identity becomes reusable rules and components for each brand.

HTML posts

Jaime builds the posts from the design system, with editable layers.

CHAVES VIEW

The agency sees every brand in one place.

  • Calendar with key dates
  • Editor with text, image and shape layers
  • Ready templates per brand
  • Posts straight to the brand profile
  • Paid traffic for each brand
ListCalendarFeed+ New post

All accounts

All 107To approve 5Approved 53
APPROVEDAPPROVEDTO APPROVEAPPROVEDTO APPROVEAPPROVED
CLIENT VIEW

The client logs in through their own link, with their own brand.

  • Sees list, calendar, feed and report
  • Approves or asks for changes on each post
  • No more files traded over WhatsApp
  • Organic and paid in the same report
Buena Vista
TO APPROVE

Where our sun comes from

WHERE
Instagram · @agencia_buenavista
FORMAT
Feed 4:5 · carousel
WHEN
Tuesday, October 20, 12 pm

The story behind the Buena Vista sun, told as a carousel.

ApproveAsk for changes

HTML posts, static and animated.

Every piece follows the brand design system. Animated ones are exported as video for Reels and feed.

ANIMATED
Buena Vista post
Grupo Forte post
Buena Vista post
Buena Vista post
Grupo Forte post
Buena Vista post
Grupo Forte post
ANIMATED
Buena Vista post
Grupo Forte post
Buena Vista post

Create, approve, schedule, publish and measure.

October 2026
MON1212:00
TUE13Teachers' Day
WED1410:0012:00
THU1512:00
FRI1610:30
CalendarEach brand's posts for the month, with key dates.
Campaigns
  • Auto ForteUsed cars · WhatsApp conversationsActive
  • Fort MotosNew motorcycles · reachActive
  • Agro ForteTools · store trafficPaused
Paid trafficEach brand's campaigns with budget, period and results.
Monthly report
OrganicPaid
Reach
Engagement
Conversations
ReportOrganic and paid side by side, the way the client gets it.

AI makes images. A design system makes approved posts.

Generating an image in Gemini or Midjourney is fast. What drains the agency is what comes after: the retries, the wrong logo, the unreadable text and the rounds with the client.

CriteriaGeneric AIGemini, Midjourney, ChatGPTJaimebuilt on the brand design system
Image costUS$ 0.03 to 0.13 per image on Gemini; US$ 10 to 120 monthly plans on MidjourneyNo cost per post: the brand template is already done
Attempts per postMany generations until one worksOne: the post starts from the template
Logo, fonts and colorsApproximate; needs fixing by hand in another toolThe official brand files, always
Price, date and textOften wrong or unreadable in the imageEditable text, reviewed before it reaches the client
Time per postAbout 1 to 1.5 hours to generate, pick and fixAbout 15 to 20 minutes to swap text and photo
Post number 50Costs the same as the firstCosts almost nothing, and the feed keeps the brand look

A month of 12 posts

Generic AI
15 to 18 h
Jaime
3 to 4 h

AI still helps inside Jaime, with ideas, captions and photo variations, but within the template. The design system decides how the brand looks.

Generation prices: official Gemini API pricing (updated 10/22/2026) and public Midjourney plans in 2026. Time per post is an estimate from the CHAVES operation.

One agency and a group of three brands run on Jaime.

4

active brands: Buena Vista, Auto Forte, Fort Motos and Agro Forte

100+

posts created, approved and scheduled in the tool

1

place to create, approve, publish and measure, instead of spreadsheets, drives and WhatsApp

From the studio to other agencies and companies.

TODAY

CHAVES's social media service, done with Jaime.

NEXT

Monthly subscription for small agencies, under the agency's own brand.

LATER

Templates for small and mid-sized businesses: pick a template, swap photo and text, and publish.

Renan Chaves

Renan Chaves

Designer and art director with 7 years in the market, owner of CHAVES. Degree in Advertising from Universidade Paulista, postgraduate in Digital Design and New Media from Belas Artes, and co-founder of OND. He created Jaime to bring the identities he designs into everyday social media.

See the work

Companies he has worked with

Credit Suisse UBS OND Tivio Capital Vents Buena Vista Auto Forte Fort Motos Agro Forte Maristela Shippr Giga via mobi

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